Researchers discover link between music and drinking

Date:October 6, 2003 / year-entry #85
Tags:non-computer
Orig Link:https://blogs.msdn.microsoft.com/oldnewthing/20031006-00/?p=42273
Comments:    1
Summary:A British scientific study shows that a bit of classical music can persuade diners to buy more fancy coffees, pricey wines and luxurious desserts. "North has shown that playing German or French music can persuade diners to buy wine from those countries." I found this to be true in my experience. If you get two...

A British scientific study shows that a bit of classical music can persuade diners to buy more fancy coffees, pricey wines and luxurious desserts. "North has shown that playing German or French music can persuade diners to buy wine from those countries." I found this to be true in my experience. If you get two thousand people in a tent and play live oom-pah music, they end up drinking lots of German beer.


Comments (1)
  1. MartinJ says:

    Sounds like someone went to an Oktoberfest.

Comments are closed.


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